Online biz journalism: You get what you pay for

Bryan Corliss, who is spending the 2006-07 year as a Knight-Bagehot fellow at Columbia University, attended a panel at Bloomberg News on Monday that discussed the future of business journalism online and posted about it on his blog.

Corliss wrote, “When it comes to online business news, you’ll get what you pay for, members of an industry panel said Monday in Manhattan.

“There’s an explosion of business information available online, from company Web sites to big Internet portals like Yahoo! finance, speakers said. But all that information is worth little to the average small investor, who needs trained people who can sort through it, find what’s relevant and explain it.

“‘The Internet is the reason why the business press is more important than ever,’ said Joanne Lipman, editor of the soon-to-be launched Portfolio magazine.

In short, there’s an increasing demand for quality business journalism, said BusinessWeek editor Stephen Adler.”

Lipman was part of a panel that included Adler, Bloomberg News editor in chief Matt Winkler and Fox News business news executive Alexis Glick. They spoke as part of a panel on the state of business journalism sponsored by alumni of Columbia University’s Knight-Bagehot program.

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