NYTimes to start new Sunday biz column aimed at helping consumers

The New York Times announced Wednesday that it’s beginning a new Sunday business section column called The Haggler designed to help consumers with problems with companies.

A story in the Times stated, “We’d like readers to send in their complaints about specific transactions that have gone haywire: outrageous cell phone bills, airline ticket trouble, car rental nightmares — you get the idea.

“The Haggler will then call the company, get to the bottom of what happened, and, with any luck, right a wrong.

“So, send your consumer complaints to haggler@nytimes.com. Your run in needs to be recent and not so awful that it calls for lawyer or a police officer.

“Keep it brief — three or four sentences ought to do it — profanity-free and avoid the all caps key because IT MAKES YOU SEEM CRAZY.”

Read more here.