“Morning Brew” revenue, subscribers skyrocket, staff expands
Business news email newsletter service Morning Brew is reporting a surge in revenue, new subscribers and a slate of key new hires as it enters its fifth year, reports Melynda Fuller of Publishers Daily.
Fuller reports, “Since 2019, Morning Brew has grown revenue from $3 million to $13 million, a 333% increase.
“After reaching 1 million subscribers last March, the publication expects to hit the 2 million mark this spring. Its podcast, ‘Business Casual,’ has recorded more than 1 million downloads. And its industry vertical, “’Retail Brew’—also launched last year, has increased frequency to three times a week and counts 100,000 subscribers.
“‘On the audience side, we take a full-funnel approach to growth. We believe in the power of brand, we have a robust referral program, we leverage creative content partnerships, and we take a hyper-focused approach to subscriber acquisition,’ Austin Rief, COO of Morning Brew, told Publishers Daily.”
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