Categories: OLD Media Moves

More context in real estate stories needed

Miami Herald ombudsman Edward Schumacher-Matos argues Sunday for more context in the paper’s coverage of the Florida and national real estate market.

Schumacher-Matos wrote, “I have reviewed The Miami Herald’s real-estate coverage over the past three months and talked with opposing experts, including realtors. It is hard to separate the coverage from the truth about the market. What I found was that many of the paper’s real-estate stories have been excellent and fair, citing competing views. Realtors, understandably, are sensitive about negative articles, but there is no denying that there is a problem.

“My complaint actually takes The Miami Herald into a riskier direction, but one that I think better serves us as readers if done right. Herald reporters and editors have been too scrupulous, in that they have been too timid. They have done the timely major stories and done them well, but they have not followed up with enough analysis or perspective of their own.

“We need to better understand where the value of our homes is heading tomorrow — as opposed to what it is today — and how we might influence that. No coverage is more important to us than real estate, and The Miami Herald could be doing more than it is.”

Read more here.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

View Comments

  • I agree with this article on more fronts than just Miami. There are positive real estate transactions taking place in several major markets, but the doom and gloom (national) reporting has implied the entire industry has shut down and no one can obtain full value for their home which just isn't true. Yes, things have slowed a ton but not to the level every major market has folded the tent.

    My personal belief is the wost is behind us and things will pick up again this spring. I'm basing this on empirical evidence versus a statistical analysis so I hope I don't get roasted for sharing an opinion that isn't rooted in hours of stat scrubbing. :wink:

  • It is true that the realtors are very conscious about these articles though there are some problems but these brokers are always ready to provide their best service of real estate anytime and most of them are very nice provider.http://www.greatermiamimls.com/

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