Categories: OLD Media Moves

McDonald’s blocks media from attending annual meeting

McDonald’s is not allowing any media to attend its annual meeting this year, reports Hayley Peterson of Business Insider.

Peterson writes, “Amid the mounting pressure, the company has decided to bar reporters from attending the meeting this year.

McDonald’s claims that that it’s excluding press from the event because reporters didn’t show enough interest in attending.

“‘This year, based on direct feedback from reporters and steadily declining media attendance, we are solely inviting media to listen to the meeting via webcast, as for quarterly earnings,’ McDonald’s spokeswoman Lisa McComb told Business Insider. ‘This also levels the playing field for reporters outside of Chicago who do not receive budget approval to travel.’

“But a former McDonald’s executive says the move is more likely a result of the pressure the company is feeling from shareholders, franchisees, and especially workers — who are planning to protest at the meeting in Oakbrook, Illinois.

“‘They are under a lot of pressure,’ said Richard Adams, who worked in the fast food chain’s corporate offices for nearly two decades before starting his own consulting firm for franchisees. ‘They are control freaks. They are trying to control the message by keeping [the press] out.'”

Read more here.
Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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