Kevin McAllister has joined the newly-expanded strategy team at The Wall Street Journal as a rankings data reporter, focusing on expanding its use of structured data, rankings, interactive tools, automation
He previously worked in the Journal’s audience and analytics department, where he focused on video strategy. There he helped introduce new data application initiatives into the production process to highlight engagement and ran WSJ’s YouTube channel, growing the paper’s video audience off platform.
More recently, he worked closely with WSJ’s R&D and Journal Reports teams and oversaw the launch of automation-focused college comparison tool aimed at making the decision-making process easier students and families.
He writes a youth-centric personal finance column that publishes in the WSJ Wealth Report.
A University of Southern California graduate, he interned for CNN and NBC News while he was in college.
