Categories: OLD Media Moves

Market activity correlated with media coverage

Companies with a large amount of market activity are also companies with a lot of media coverage, according to recent HighBeam Research.

HighBeam Research calculated the amount of media attention each of the top 10 most active NASDAQ share volumes received during the past month to see how it compared to the company’s market activity. The share volumes were most active as of June 6.

Making headlines for various issues with its IPO, the No. 1 most active company, Facebook Inc., was also No. 1 in the media realm with 11,836 mentions over the past month.

It was followed by No. 3, Microsoft, with 2,192 mentions and No. 5, Intel, with 860 mentions. No. 6, Cisco, and No. 9, Oracle, came in with 687 and 594 mentions, respectively.

Here is what HighBeam found:

Company                     Media attention

1. Facebook                       11,836

3. Microsoft                         2,192

5. Intel                                    860

6. Cisco                                   687

9. Oracle                                 594

8. News Corp.                         276

7. Zynga                                  219

10. Dell                                      84

4. Micron Tech                          80

2. PowerShares QQQ Trust     10

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

Recent Posts

PCWorld executive editor Ung dies at 58

PCWorld executive editor Gordon Mah Ung, a tireless journalist we once described as a founding father…

8 hours ago

CNBC taps Sullivan as “Power Lunch” co-anchor

CNBC senior vice president Dan Colarusso sent out the following on Monday: Before this year comes to…

1 day ago

Business Insider hires Brooks as standards editor

Business Insider editor in chief Jamie Heller sent out the following on Monday: I'm excited to share…

1 day ago

Is this the end of CoinDesk as we know it?

Former CoinDesk editorial staffer Michael McSweeney writes about the recent happenings at the cryptocurrency news site, where…

2 days ago

LinkedIn finance editor Singh departs

Manas Pratap Singh, finance editor for LinkedIn News Europe, has left for a new opportunity…

3 days ago

Washington Post announces start of third newsroom

Washington Post executive editor Matt Murray sent out the following on Friday: Dear All, Over the last…

4 days ago