OLD Media Moves

Market activity correlated with media coverage

June 8, 2012

Posted by Chris Roush

Companies with a large amount of market activity are also companies with a lot of media coverage, according to recent HighBeam Research.

HighBeam Research calculated the amount of media attention each of the top 10 most active NASDAQ share volumes received during the past month to see how it compared to the company’s market activity. The share volumes were most active as of June 6.

Making headlines for various issues with its IPO, the No. 1 most active company, Facebook Inc., was also No. 1 in the media realm with 11,836 mentions over the past month.

It was followed by No. 3, Microsoft, with 2,192 mentions and No. 5, Intel, with 860 mentions. No. 6, Cisco, and No. 9, Oracle, came in with 687 and 594 mentions, respectively.

Here is what HighBeam found:

Company                     Media attention

1. Facebook                       11,836

3. Microsoft                         2,192

5. Intel                                    860

6. Cisco                                   687

9. Oracle                                 594

8. News Corp.                         276

7. Zynga                                  219

10. Dell                                      84

4. Micron Tech                          80

2. PowerShares QQQ Trust     10

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