How Bloomberg News would cover a Boomberg presidential run

Michael Calderone of The Huffington Post writes about how Bloomberg News might cover a presidential run by its owner Michael Bloomberg.

Calderone writes, “A White House run — or perhaps even the time needed to consider one — would again pull Bloomberg out of the newsroom, which is now grappling with how to cover his latest presidential flirtation.

“‘John Micklethwait is our Editor-in-Chief and is in charge of decisions about coverage,’ Bloomberg News spokesman Ty Trippet said in a statement to The Huffington Post.

“Bloomberg News has long placed limits on how reporters cover both the company and its famous owner, including his personal life and wealth. Its coverage of the former mayor this past weekend was noticeably scant.

“As major news outlets pounced after The New York Times reported Saturday that Bloomberg’s advisers had drawn up plans for a potential independent run, Bloomberg Politics’ contribution was only a brief summary of that story. The company licenses Times content and provided the paper’s full story to subscribers of its Bloomberg Terminal service, but didn’t independently report new details.”

Read more here.