OLD Media Moves

Fox Business tops CNBC on election night

November 5, 2010

Fox Business Network was the top-rated business channel on election night, according to ratings obtained by TVNewser.

Alex Weprin writes, “Given that the 2010 election has been seen as a referendum on the economy more than just about any other issue, the performance of the business networks Tuesday is of particular interest.

“FBN topped CNBC in both total viewers and the adults 25-54 demo every hour from 8 PM to 1 AM, in some cases more than doubling CNBC’s ratings. CNBC was able to top FBN in the demo during the 7 PM hour.

“FBN peaked at 10 PM ET, when it had 328,000 total viewers and 138,000 demo viewers, compared to 157,000 total viewers and 60,000 demo viewers on CNBC.”

Read more here.

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