Categories: OLD Media Moves

Fox Business Network stakes claim on NYSE floor

Anupreeta Das of Reuters writes Tuesday that Fox Business Network has staked out its spot on the New York Stock Exchange floor despite the decreasing number of traders due to electronic trading.

Das wrote, “Already nicknamed the ‘Foxhole’ by some, the studio is squeezed between two floor trading booths, unlike CNBC and other rival networks that operate their studios one story above the trading floor.

“FBN hopes the unique location can give it an edge over its more established rival CNBC, whose star reporter Maria Bartiromo in 1995 became the first journalist to report live daily from the NYSE floor.

“But with stock market action moving almost entirely off the floor and onto computer screens, the NYSE floor is unlikely to be the battleground where the two networks fight for eyeballs, analysts said.

“‘FBN may be able to give CNBC a run for its money, but it won’t happen on the floor of the stock exchange,’ said Robert Thompson, a professor of television and popular culture at Syracuse University.”

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Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.