OLD Media Moves

Fox Biz Network will be successful — with or without Dow Jones

July 12, 2007

Posted by Chris Roush

Motley Fool contributing writer Rick Munarriz writes Thursday that the new Fox Business Network will be successful with or without the help of Dow Jones & Co., the parent of The Wall Street Journal, which its parent News Corp. wants to buy for $5 billion.

Fox NewsMunarriz wrote, “No, FBN’s launch doesn’t need the blessing — and branding — of Dow Jones. It was landing key distributors such as Time Warner Cable and its 13 million subscribers long before it made the surprisingly generous bid for Dow Jones. However, having Dow Jones on board obviously wouldn’t have hurt.

“With smaller properties such as TheStreet.com seemingly chummy with CNBC and Thomson in the process of acquiring Reuters, Dow Jones is the perfect, eligible fit in News Corp.’s master plan of broader business coverage.

“With FBN’s debut now just three months away, it seems as if Fox — guided by former CNBC star Neil Cavuto — has no problem going it alone.”

Read more here.  Â

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