Categories: OLD Media Moves

Fortune hires Buysse as audience engagement editor

John Buysse

John Buysse has been hired by Fortune magazine as its audience engagement editor.

He will be based in Chicago starting next week.

Buysse was previously audience engagement editor from February 2017 to September 2017. He led the digital content distribution strategy across all channels and managed a team of two — social strategist and video producer — to engage and grow Fortune’s online audience and reach company-wide traffic and video goals.

He partnered with Fortune and Time news editors to set editorial strategy for Fortune.com and partnered with audience teams across Time Inc. to create a mutually beneficial relationship to share each other’s content to capitalize on the  diverse audiences of Time Inc. brands.

Buysse, a University of Illinois graduate in advertising, previously worked for Ogilvy & Mather and on the Hillary Clinton 2016 presidential campaign.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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