OLD Media Moves

Dumenco is not a fan of NY Times' Career Couch column

June 19, 2006

Advertising Age’s Simon Dumenco pokes fun at the New York Times’ business section’s “Career Couch,” a Q&A column for career advice.

A particularly lame recent column focused on the topic of co-wowrkers who stink. Not those who do a bad job, but those with body odor.

Dumenco wrote, “The column ended with this helpful exchange:

“Q: How do you know you’re not the one offending noses?

“A: You can take certain obvious precautions, of course. Bathe regularly and, if you choose, use deodorant …

Body odor“Thank you, New York Times! (Next time in “Career Couch”: If your nose runs while you’re in a meeting, consider wiping it on a tissue or, if you choose, on the back of your sleeve …)

“Clearly the Times has concluded that helpless Gen X/Yers crave condescending discourses on the fine points of office etiquette. (Either that or ‘Career Couch’ is a thinly veiled message to that certain reporter on the metro desk who smells like boiled cabbage.) Sadly, I’m sure we’ll see more of this sort of Business Lite journalism, as pubs other than the Times also try to compete (ineptly) with The Wall Street Journal’s lifestyle coverage and Conde Nast’s upcoming Portfolio.”

Ouch. Read more here.

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