Dow Jones to use software to combine print and online

Dow Jones & Co. has signed a deal with Eidos Media to use its Methode software for the print and online editions of The Wall Street Journal, Barron’s and Marketwatch.

A story from Newspapers & Technology stated, “The implementation will serve reporters, editors and designers at newsrooms in the United States, Europe and Asia, all of which produce main print editions. All of the U.S editions of WSJ, encompassing localized news and advertising, will be created and managed with Methode’s planning and tracking, Eidos said.

“’The big objective is to truly unify print and online news production,’ Jim Pensiero, WSJ’s vice president of news projects, told Newspapers & Technology. ‘The technology works across media channels and it’s on us to use it effectively — and we will.’

“Methode’s online operations for WSJ.com are currently separate from the newsroom.

“Pensiero said WSJ’s goal is to roll out Methode a section at a time and go live with the app by February 2009.”

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