Categories: OLD Media Moves

Competition for TV business news viewers

Paul Kangas, who is the anchor for PBS’ “Nightly Business Report,” talks to Diego Vasquez of Media Life magazine about what the launch of Fox Business Network will mean to television business news.

Here is an excerpt:

Is it possible for the two networks, along with Bloomberg, to coexist, each successfully finding their niche?

I suppose. We found our niche and we’ve held onto it, and it’s because we’re giving the audience what they want: concise, capsulated reports on all the business news of the day. And they don’t have to sit through hours of commercials.

We’ve had a lot of these business battleships against us, but we’re still afloat and doing fine. But don’t tell them how we’ve done it. That’s our secret [laughs].

How much do you expect FBN to leverage its relationship with the Wall Street Journal? How important is that venerable name to a new news venture?

I think there’ll be plenty of cooperation, but my basic concern is not how they do, but how we stand up against them. In the past, it’s not taken its toll on us at all, but that’s what I’ll be watching

I don’t think they’ll be head and shoulders above everybody else. They’ll find their way, stepping lightly here, stepping lightly there.

Read more here.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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