Shira Ovide of The Wall Street Journal reports that CNNMoney.com is adding to its video programs to attract more advertisers.
“As more people turn to the Web for news, business-news outlets have poured money into their Internet services, particularly video, the Web’s fastest-growing ad medium. Research firm eMarketer estimates that ad spending on online video will hit $850 million this year, up 45% from last year.
“CNNMoney says it devotes about a quarter of its editorial budget to Web video. That has helped it grab the online-video mantle from Yahoo Inc., AOL and other Internet hubs that long dominated business news online.”
Read more here.
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