Categories: OLD Media Moves

CNNMoney web site begins online video

CNNMoney.com, the world’s biggest business and finance news Web site, launched Thursday streaming video content for its business and finance coverage.

The initiative will utilize the video production of CNN, which will co-produce each segment. As part of the launch, a video module with eight featured video segments will be posted on the site’s home page.

The segments produced for the site will derive from key stories from each of the four magazines housed on the site – Fortune, Fortune Small Business, Money and Business 2.0 – as well as stories by the CNNMoney.com’s editorial staff. In addition, business news from CNN’s broadcast networks will be available directly through the newly-launched CNNMoney.com video player.

“Video is a vital component of the Web experience,” said Vivek Shah, president of Digital Publishing, the Time Inc. Business and Finance Network, in a release. “The access and insight of our magazines combined with CNN’s video production capabilities will translate into a Web video experience unlike any in our category.”

The launch features nearly 50 video segments that build off of some of the magazines’ franchise issues including Fortune’s “Fastest Growing Companies,” Money’s “Best Places To Live,” Business 2.0’s “The Next Disruptors,” and Fortune Small Business’ “Best Bosses 2006.”

Video coverage also includes some of the magazines’ prestigious events and conferences, such as Fortune’s Most Powerful Women Summit 2006 and Geoff Colvin’s C-Suite Strategies series, featuring exclusive interviews with top executives and business leaders.

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  • More online mashes getting into the market. Bodes well for the online video market for there will be many different variants that will emerge and establish complementary niches. Great model for coopetition among creative clusters in the cloud.

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