CNN is set to launch a new technology-focused vertical about the changing media landscape on the West Coast that will be called Pacific, writes Maxwell Tani of Business Insider.
Tani writes, “The new franchise will be led by Senior Media Reporter Dylan Byers, and will focus on the powerful West Coast-based companies that have changed media, technology, and politics.
“‘We’re living in a time when media is not just expanding, it’s exploding,’ CNN Executive VP of Editorial Andrew Morse told Business Insider in a phone call on Friday.
“‘Media isn’t just in Los Angeles and New York anymore. It’s in San Francisco and Seattle.’
“While Byers has already shifted his coverage to focus more specifically on West Coast tech and media, in the coming months, CNN will roll out a corresponding daily newsletter, a podcast, and events under the Pacific brand.”
Read more here.
