Financial news company CNET has launched a new business news web site called BNET that’s aimed at business managers, according to a story in Mediaweek.
“‘Business media is a large and healthy segment,’ he said. ‘So we looked at the category and said, ‘what are these people not getting?’ Business news is commoditized…But there is a gap when it comes to finding information that people can actually used to do better at their job. We want to help them solve problems at work.’
“In addition to providing information, BNET is also designed to serve as a networking community for managers, said Howard-Sarin.
“While BNET will borrow from several of CNET’s more successful media tactics, such as launching several planned original video series and podcasts, this site is aimed at a much different target audience, said Howard-Sarin, as CNET as a media company moves further and further away from being tech-geek dominant.”
Read more here. A release about the new site can be found here.
Wall Street Journal editor in chief Emma Tucker sent out the following on Thursday: Today we announced…
Clare Malone of The New York writes about Hunterbrook, which is using reporting from journalists to…
The Hollywood Reporter awards editor Tyler Coates is leaving the news organization. His last day will be…
Laura Purkess has been promoted to consumer features editor at The Sun. She will maintain…
Pat Ferrier, senior business reporter at the Coloradoan in Fort Collins, is retiring after 23…
Financial news site TheStreet.com has hired Conway Gittens as an anchor and video producer. His most recent…