OLD Media Moves

CNBC moves "Fast Money" to five days a week

January 3, 2007

“Fast Money,” the show on business news channel CNBC that features Dylan Ratigan and four Wall Street traders, will now air five days a week instead of its current once-a-week schedule.

The show will be based at NASDAQ’s MarketSite studio in Times Square. Ratigan and the traders rang the bell to begin trading at the NASDAQ Wednesday morning.

Dylan RatiganRatigan, who also co-anchors CNBC’s “Closing Bell”, leads discussions on the trades of the day with four Wall Street traders: Guy Adami, an executive director at CIBC World Markets; Eric Bolling, a trader on the New York Mercantile Exchange; Jeff Macke, founder and president of Macke Asset Management; and Tim Strazzini, a managing director at Pali Capital Inc.

Instead of taking traditional phone calls or even e-mails, “Fast Money” will have callers seen on their home or office web cams when asking questions. Viewers can also text message during the broadcast to create a continuous dialogue with the traders of “Fast Money.”

“Just as athletes are interviewed right after a game and discuss what they did and why, these Wall Street professionals come to the set of ‘Fast Money’ after spending their day trading and share their insights and strategy,” said CNBC president Mark Hoffman.

“Fast Money” began on CNBC on June 21, 2006 as an occasional series and was co-created, with Ratigan, by Susan Krakower, CNBC’s VP of strategic planning and development, who also co-created CNBC’s hit “Mad Money with Jim Cramer.”

Since its launch last June, “Fast Money” has averaged 113,000 viewers. On Sept. 21, 2006, it averaged 95,000 viewers in the 25-54 demo and was the highest rated program on CNBC.

Read more here.

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