Bruce Toll, the chairman of the company that is purchasing the Philadelphia Inquirer and the Philadelphia Daily News, told the American Journalism Review that he’s got a list of things he wants to change at the newspapers. Among the changes is an overhaul of the business sections.
Said Toll: “The business section has to be done over to be better. We should do more local stories on local businesses; they do some but not enough. The real estate section can be improved upon. If you look at the Palm Beach Post or the Miami Herald real estate sections I think they’re better. They do more stories about communities and things and therefore create a need for more ads. I like the New York Times where it talks about a lot of historical things in the city, which Philadelphia never does.”
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