Business 2.0 rolls out blog beta

Business 2.0 magazine, which made headlines last month with the Time Inc. publication stated that it would have all of its writers start blogging, has rolled out a beta for its blogs.

Erick Schonfeld, the magazine’s editor at large, stated, “From now on, the blog you are reading will be called The Next Net (I will continue to write it), and the official Business 2.0 blog will be B2 Beta. What we are doing is essentially launching a mini-network of blogs all written by B2 staffers (including reporters, editors, and even our art director and a photography editor), and collecting all the posts on B2 Beta. In a sense, we are all following in the footsteps of Om.

“We are launching with 16 blogs (see below for the full list). Each one ties into business in some way, as well as reflects each individual blogger’s interests and obsessions. (The B2 bloggers will cover topics ranging from venture capital, the media industry, and real estate to green startups and design—but also touch upon subjects such as surfing, sailing, and extreme gadgetry). If you want to get a sense of what our mini-network is blogging about, just go to B2 Beta. There, we will feature the best posts as our editors’ picks, and we will also republish every single post from across the network in what we call the Spew.”

The links for all of the blogs can be found here.