OLD Media Moves

Burnett's stock is on the rise

February 19, 2009

Christine Champagne of Emmy magazine profiles CNBC anchor Erin Burnett in the latest issue, noting that her fame and importance to the network are both increasing.

Champagne writes, “It’s a lot of exposure, and while Burnett isn’t yet a household name, the thirty-two-year-old is a rising star in financial journalism. In just a few years, she has made a name for herself on a network that is home to stars like Maria Bartiromo and Jim Cramer.

“Her knack of newsgathering and natural on-camera persona have played a part in her growing fame, but so have recent events. This past year saw the fall of the investment banks, the collapse of housing market and the U.S. auto industry edging toward extinction. With the economy in chaos, Americans are following financial news like never before. In October, CNBC logged its biggest ratings ever, with viewership up 90 percent over the same time the previous year.

“As more and more regular folks — not just bankers and stockbrokers, but bartenders and soccer moms — turn their attention to the economy, Burnett and her CNBC colleagues find themselves in a crucial role at an extraordinary time.”

The article is not online, but the magazine’s site is here.

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