Categories: OLD Media Moves

Bloomberg View will contribute to other Bloomberg editorial products

Michael Calderone of The Huffington Post interviewed David Shipley, the head of the forthcoming Bloomberg View, an opinion and editorial service being launched by Bloomberg LP.

Calderone writes, “Late next month, Bloomberg View will begin publishing editorials online at Bloomberg.com and on the Bloomberg Professional, the organization’s lucrative financial terminal service that helped the company amass $7 billion in revenue last year. Bloomberg View editorial board members and columnists, such Newsweek veteran Jonathan Alter and ex-Obama budget director Peter Orszag, can be expected to also contribute to other company platforms, such as its DC-based Bloomberg Government service, Bloomberg TV, Bloomberg Radio and in the pages of Bloomberg Businessweek.

“Each day, Bloomberg View will publish two unsigned editorials — one domestic, one foreign policy — that promote an institutional point-of-view. And what will that be exactly? Let’s just say Shipley doesn’t want to be pigeonholed.

“Shipley, who previously served as deputy editorial page editor and op-ed editor at the New York Times, says readers will ‘see some times when we’re in sync with the Times.’

“So it will lean left? Not exactly.”

Read more here.

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