Bloomberg Media strikes podcast deal with iHeart Media

(PRNewsfoto/Bloomberg Media)

Bloomberg Media has struck an exclusive deal to co-produce and distribute audio series with iHeartMedia, reports Peter White of Deadline.

White reports, “The agreement will see the two companies team up on a dozen new original podcasts over the next three years.

“It will also include the distribution of Bloomberg Media’s existing slate of over 20 podcasts through the iHeartPodcast Network. Bloomberg’s podcast slate includes shows such as Masters in Business, Odd Lots, Foundering and The Pay Check.

“The first four new shows take a broad view on business topics covering subject areas like financial crime or the cost of climate or the future of an industry. They will begin to roll out later this year.”

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Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.