Bloomberg announced Friday that it is expanding its QuickTake franchise by adding shorter, Q&A-style explainers to help readers quickly navigate breaking news and understand a story’s fundamentals as it develops.
The company is also offering QuickTakes, which was introduced in 2013, for content licensing.
According to a recent study by the Brookings Institution, QuickTakes have established Bloomberg as a leader in explanatory journalism. Since launching, Bloomberg QuickTakes have covered nearly 300 subjects, ranging from negative interest rates to Abenomics to zombie banks to Alzheimer’s disease.
The new QuickTake Q&As accompany breaking news stories to answer the questions readers may still have. For example, recent Q&As have explained the ins and outs of Hillary Clinton’s use of a private e-mail system, why investors are fleeing U.K. real estate funds post-Brexit and Puerto Rico’s biggest default in history.
QuickTake is overseen and edited by Leah Harrison Singer, who has been with Bloomberg since 1994.
