Categories: OLD Media Moves

Bloomberg launches Sustainability page

Bloomberg News has launched a new section on its website devoted to sustainability coverage.

The coverage is aimed at business executives who believe that sustainability is a long-term strategy to gain a competitive advantage in innovation, efficiency, reputation, and ultimately performance.

The goal is to uncover what businesses are doing, or what they need to be doing, to thrive as global competition intensifies for strategic resources. Bloomberg editors say they feel this is a unique yet critical way to report on sustainability issues – from inside the companies who are defining it.

If executives don’t commit to making sustainability a vital part of their company, more than just their businesses will suffer. The communities they operate in, customers, and other non-financial players are also impacted by business decisions. Equally as important, sustainable efforts can have a positive impact beyond just a company’s short-term bottom line.

The page is being overseen by Eric Roston, the author of “The Carbon Age: How Life’s Core Element Has Become Civilization’s Greatest Threat.” He has also been a senior associate at The Nicholas Institute for Environmental Policy Solutions of Duke University.

Roston joined the Institute after a year-long term as a visiting scholar at the Washington energy and economics think tank, Resources for the Future. Previously, Roston wrote for Time, where he covered economics, politics and technology. He joined the magazine in 2000 as a business reporter in the New York bureau, covering stories such as the collapse of Enron, China’s emergence as a force in global trade, and how advanced computing technologies are reshaping the economy.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

Recent Posts

Indianapolis Biz Journal seeks a news editor

The Indianapolis Business Journal is looking for our next news editor, a role that focuses…

11 hours ago

Axios hires Berkowitz as ME for media and markets coverage

Axios has chosen Ben Berkowitz to be its next managing editor of business and markets.…

16 hours ago

Business Insider hires Ortega as director of newsroom operations

Business Insider editor in chief Jamie Heller sent out the following on Monday: I'm thrilled…

17 hours ago

Rest of World promotes Chandran to deputy editor

Rest of World editor in chief Anup Kaphle sent out the following on Monday: We are excited…

17 hours ago

FT hires Venugopal as India newsletter editor

The Financial Times has hired Veena Venugopal as its India newsletter editor. She has been working at…

17 hours ago

FT taps Parkin to be Middle East and Africa news editor

Benjamin Parkin has been named Middle East and Africa news editor at the Financial Times, based…

20 hours ago