Yi-Wyn Yen of Fortune writes Tuesday about the magazine’s Brainstorm Tech conference, where writer Adam Lashinsky sat down with tech bloggers Om Malik, Robert Scoble and Kara Swisher of All Things Digital to discuss the current state of the industry.
However, the session turned into the pros and cons of print business news media vs. blogging.
Yen writes, “Scoble meanwhile was accused of pandering to the companies that he covered. Scoble said long before Fortune ran its latest cover story about Tesla’s troubles, he spent time behind the wheel of the elite electric car with investor Elon Musk and raced blogger and entrepreneur Jason Calcanis as 850 people followed them live online on Qik. Quipped Malik: ‘He branded Jason Calcanis. He branded Tesla. He branded Qik. And Skype.’
“Scoble said that the difference between bloggers and traditional media like Fortune magazine is that the audience participation helps keep his blog honest. ‘This is written by the audience. People participate in fact-checking,’ he said.
“Lashinsky, however, got the last laugh. ‘In the old school, we like to get it right the first time.'”
Read more here.
