Biz media chase new GM CEO
Mary Barra, the first woman to lead a major global automaker, has a press corps following like no other executive, reports Tom Krisher of the Associated Press.
Krisher writes, “Barra, who officially becomes General Motors’ CEO on Wednesday, was pursued by about 100 reporters and photographers after GM swept car and truck of the year awards at the Detroit auto show Monday.
“Two large bodyguards and public relations handlers fended off the throng that chased her to the Cadillac exhibit, where she did a television interview. During the pursuit, one cameraman tripped over a couch and another ran into a post.
“A security guard said he hadn’t seen as large of a gaggle since former CEO Rick Wagoner was pursued as GM was headed toward bankruptcy in 2009.
“‘You guys have rocketed her to superstar status overnight,’ incoming GM North America president Alan Batey told reporters at the show.”
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