MarketWatch.com’s Frank Barnako writes on his blog that business cable network CNBC could begin podcasting soon.
“The cable network’s Asian and European units have already taken their first steps. Europe posted eight interviews produced at the Cannes Advertising Festival, and CNBC Asia says it is offering replays of ‘CEO Call’, ‘The CNBC Conversation,’ and other segments. The effort looks kind of half-hearted so far. ‘CEO Call’ doesn’t seem to have anything available. The one ‘Conversation’ is almost a month old.
“But there seems to at least be interest. CNBC’s Asia-Pacific senior vice president, Cynthia Owens, said podcasts are a way for the network to ‘reach our viewers where they want CNBC.'”
Read more here.
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