As it turns 100, Barron’s hits record 745,000 subscribers

Barron’s has reached 745,000 subscribers, its highest level, growing 81 percent in the past five years.

Digital readership is up 153 percent, and digital subscribers have quadrupled during that same period of time, resulting in all-time high digital revenues. Barron’s has 535,000 digital subscribers, or 71.8 percent of its total subscribers.

The magazine turns 100 on May 9. It was founded as Barron’s National Financial Weekly by Clarence Barron, who also owned The Wall Street Journal. The publication will have a special edition on May 10.

“Barron’s explosive growth, especially in digital subscriptions, is a testament to the authority of the brand and our ability to meet our subscriber’s needs at every stage of their financial journey,” said Dow Jones chief executive officer Almar Latour in a statement..

As part of its centennial, Barron’s launched the ‘Barron’s Future Focus Stock Index’ which tracks companies positioned for leadership, growth and innovation into the future.

Barron’s also recently launched ‘Barron’s Advisor,’ a premium membership offering aimed at its financial advisory audience.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.