Categories: OLD Media Moves

A "miniphany" on the SF Chronicle biz desk

Alan Saracevic, the assistant business editor at the San Francisco Chronicle, writes in the Sunday business section about a mini epiphany he had recently about the future of newspapers and journalism, and it comes from the paper creating a technology blog to be written by reporters on the business desk.

Saracevic writes, “But this week I had a minor epiphany. (A miniphany?) It started when a group of us reporters and editors in The Chronicle’s Business section started a technology blog. It’s called The Tech Chronicles (sfgate.com/blogs/tech) and it might be the last thing the world needs: another blog.

“But the reaction, internally and externally, led to my miniphany. I was worried it wouldn’t be good. I was worried no one would read it. And I might still be right on both counts.

“But in the process of getting this thing going — which to be fair is just the latest of countless digital projects The Chron and SFGate have undertaken over the past 12 years — we reached out to the Bay Area’s media revolutionaries and asked for advice. And in typical Bay Area fashion, the real revolutionaries responded in kind, encouraging us and offering to help the dreaded MSM bridge the gap between old and new.

“I also saw a bunch of crusty newsroom types get newly jazzed about our ancient profession: finding information and passing it along. We’re having a blast playing with a new printing press.

“The combination of reactions gave me hope. Because for any of us immersed in the media’s spasmodic reinvention, as a participant or consumer, the resulting mess has been ugly.”

It is encouraging to see business journalists embrace new delivery forms for information. I see to much resistance in the main street media — and those who used to work for the main street media — when it comes to new concepts like blogs and podcasting. They don’t seem to understand that it’s simply just another way of delivering the same information to readers.

Read Saracevic’s column here.

Recent Posts

Dynamo hires former Business Insider executive editor Harrington

Former Business Insider executive editor Rebecca Harrington has been hired by Dynamo to be its…

1 day ago

Bloomberg TV hires Kerubo as desk producer

Bloomberg Television has hired Brenda Kerubo as a desk producer in London. She will be covering Europe's…

1 day ago

Jittery CNBC staff reassured by new boss

In a meeting at CNBC headquarters Thursday afternoon, incoming boss Mark Lazarus presented a bullish…

1 day ago

Making business news accessible to a wider audience

Ritika Gupta, the BBC's North American business correspondent, was interviewed by Global Woman magazine about…

1 day ago

Rest of World hires Lo as China reporter

Rest of World has hired Kinling Lo as a China reporter. Lo was previously a…

2 days ago

Bloomberg rises to No. 7 biz news website

Bloomberg News saw strong unique visitor growth to its website in October, passing Fox Business…

2 days ago