The Information seeks a cryptocurrency reporter
The Information is building a team of reporters to cover the business of cryptocurrencies. Almost 10 years since Satoshi’s original bitcoin white paper, the market cap of crypto is climbing and billions more are flowing into the ecosystem. News organizations are racing to cover the slew of announcements and news. Headlines about bubbles and pricing […]
How The Information converts readers into subscribers
Mollie Leavitt of The Atlantic interviewed Dan Krenitsyn, director of growth at tech news site The Information, about how it converts readers into subscribers. Here is an excerpt: How do you show potential subscribers that your content is worth paying for if they can’t access it due to the hard paywall? We just redesigned our locked out […]
The Information hires Heath as investigations editor
David Heath has been hired by tech news site The Investigation as its investigations editor. Heath is a veteran investigative reporter. While at the Center for Public Integrity, his work has appeared on PBS Frontline, PBS NewsHour, the CBS Evening News, Mother Jones, the Huffington Post, and Scientific American. His work has been a finalist for the Pulitzer Prize three times and […]
The Information hires Toonkel to cover media and telecom
The Information managing editor Martin Peers and editor Jessica Lessin sent out the following announcement to the staff: We’re thrilled to announce that Jessica Toonkel is joining The Information as a media and telecom reporter in New York. Her appointment is part of the expansion of our coverage into the broader media and telecommunications industries. Jessica is […]
The Information hires NY Times’ Wingfield, WSJ’s Ma
The Information editor in chief Jessica Lessin sent out the following announcement: Hi team, A couple of exciting pieces of hiring news. We’re thrilled to announce that Nick Wingfield from the New York Times and Wayne Ma from the Wall Street Journal will be joining our teams. This continues an incredible quarter of hiring—including the hiring of Jessica Toonkel, Beejoli Shah, […]
Drange leaving Forbes for The Information
Forbes reporter Matt Drange is leaving the publication to join the new investigative team at The Information. “I’m thrilled for the opportunity,” said Drange in an email. “I’ll be working with their new investigative editor, Matt Doig, covering all things tech/Silicon Valley.” Drange has been covering the businesses of President Donald Trump. Before that, Drange covered tech and money […]
Monday’s “Dilbert” is a company’s reaction to biz news article
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Why The Information is successful at charging for tech news
Farhad Manjoo of The New York Times explores why five-year-old tech news site The Information is successful at charging for its content. Manjoo writes, “Consider Ms. Lessin’s plan for The Information, the tech news service she started in 2013 after spending eight years at The Wall Street Journal. Back then, online subscriptions seemed antiquated; many companies […]
The Information provides value because it’s not comprehensive
Adam Wren of Traffic profiles Jessica Lessin, the founder of tech news site The Information, which has passed 10,000 subscribers paying $399 a year for its content. Wren writes, “And that was just one of Lessin’s several bullish announcements, from doubling The Information’s reporting staff by the end of 2018 to adding video to expanding the site’s […]
The Information starts cheaper subscription rate for young professionals
Tech news site The Information has added a $199-per-year subscription rate for readers under 30, which is half of its normal rate, reports Lucia Moses of Digiday. Moses writes, “The $399-a-year technology news upstart says it continues to see growth in subscriptions and is branching out with new subscription tiers to complement the main $399 […]
