How The Economist is using short-form video to attract readers
Neha Gupta of the World Association of News Publishers writes about how The Economist is using short-form videos to attract new readers. Gupta writes, “After deliberating and strategising, the 180-year-old Economist launched on TikTok in July 2022. “‘We chose TikTok because we felt it was the most different and would push us and challenge us to […]
Economist EIC Beddoes wants it to be more “present” in media
Joe Pompeo of Vanity Fair interviewed Zanny Minton Beddoes, the editor in chief of The Economist, on her strategy for the publication. Pompeo writes, “How is The Economist, which still refers to its nearly 180-year-old weekly magazine as a ‘newspaper,’ different now than when she started? “‘There’s two parameters to answer that. One is, the world has […]
Bass named culture editor for The Economist
Alexandra Suich Bass has been named culture editor of The Economist. She has been a senior correspondent covering politics, technology and society. She also has been U.S. technology editor and media editor. Bass also covered hedge funds and private equity for The Economist. She is a graduate of Yale University.
Economist journalists win Elliott Prize
Sue-Lin Wong and David Rennie are the 2023 winners of the Osborn Elliott Prize for Excellence in Journalism on Asia from the Asia Society for their coverage of China in The Economist. The Oz Prize is awarded by an independent jury, which said in making the award: “We are pleased to award the 2023 Osborn Elliott Prize […]
ABC News hires Morris from The Economist
ABC News is hiring The Economist’s G. Elliott Morris to be the editorial director of data analytics for the news division, reports Ted Johnson of Deadline. Johnson reports, “Morris has been senior data journalist and U.S. correspondent for The Economist and was the lead developer of election forecasting models for U.S. and foreign elections. “In an interview with Deadline, […]
Financial Times hires Keynes as podcast host and columnist
The Financial Times has hired Soumaya Keynes as an economics podcast host and columnist. Keynes is currently Britain economics editor at The Economist and will join the FT in the summer. In her column, Keynes will write about the new ideas, old arguments and current debates over the economy and how they are shaping our […]
How The Economist used TikTok to reach new audiences
Liv Moloney, head of social media at The Economist, writes about how the publication is using TikTok to reach new audiences. Moloney writes, “The editorial strategy was devised and implemented by the social-media specialists within The Economist’s newsroom. (Jamie MacWhirter, our social-video producer, deserves particular credit for his work on the account.) “Our marketing team […]
The Economist’s Fulwood on getting into business journalism
Russell Sherman of “Press Profiles” spoke with Alice Fulwood of The Economist, who is its Wall Street correspondent, about how she got into journalism. Fulwood originally worked on a foreign exchange trading floor for an investment bank. She first joined the publication in 2018 on an internship sponsored by the Marjorie Deane Foundation, a charity […]
The Economist is doing some awesome podcasting
Nicholas Quah of Vulture writes about The Economist’s podcasts. Quah writes, “Quietly but surely, more of my listening has been drifting toward a source I never expected to develop a relationship with: The Economist, the stodgy, 180-year-old British weekly specializing in global affairs. “Now, let me be clear: The Economist’s podcasts are explicitly not for everybody. Aside from their […]
The Economist names Ogunbiyi co-host of “The Intelligence”
The Economist has promoted Ore Ogunbiyi to co-host of “The Intelligence” podcast. Recently, she held the post of health care and consumer correspondent. Ogunbiyi joined The Economist in April 2021 as a business affairs fellow. Previously, she was a reporter at Columbia University Graduate School of Journalism and interned at the BBC. Ogunbiyi has a […]
