Setting the benchmark for economic podcasts
Bloomberg unveiled a new podcast last week called Bloomberg Benchmark, which is a jargon-free dive into the stories that drive the global economy. Benchmark is a news platform that lives within Bloomberg’s economics coverage that features fast, data-driven and chart-rich analysis. The stories focus on the biggest topics in the global economy and central banking — […]
Bloomberg Media remains No. 1 in video, prepares Bloomberg Business Asia edition
Bloomberg Media CEO Justin Smith sent out the following note to the staff on Thursday: Dear Colleagues, Despite logistical challenges as we undergo construction on our main set in New York, the global Bloomberg TV team rose to the occasion and delivered insightful reporting on the market meltdown over the past few weeks. We harnessed […]
Business Insider publishing on social media sites
Jack Marshall of The Wall Street Journal writes about how Business Insider is publishing content on social media sites. Marshall writes, “An Insider Facebook account features video content published direct to the social network, and entire text-based articles posted as status updates, complete with images. “The Insider Twitter account, meanwhile, has almost exclusively featured video content so far, […]
WSJ launches “What’s News” application
The Wall Street Journal launched Wednesday “What’s News,” its first mobile-only app for iPhone, named after the newspaper’s front page “What’s News” digest. Available exclusively for The Journal subscribers, the iPhone app delivers the 10 most important business stories updated throughout the day by a team of journalists in New York, Hong Kong and London. “What’s […]
Reuters TV is now free to all users
Reuters has rolled out a new version of its Reuters TV app for smart phones that is free to all users and reduces advertising. The application, which launched earlier this year, was previously free to users for the first month and then charged a $1.99 monthly fee. The following statement was provided to Talking Biz […]
How the Economist’s app is driving its growth
Chris Sutcliffe of The Media Briefing interviewed Michael Brunt, chief marketing officer and managing director of circulation for The Economist, about how its application is spurring readership. Sutcliffe writes, “For many of those who eventually take up a subscription, The Economist’s Espresso app will have been a motivating factor. “Since its launch in November of last […]
How to succeed in a metric-driven news operation
Journalists shouldn’t be afraid of data today, but they should be aware of the metrics and analytics that can be measured online and use the information to dissect what stories do well and what stories don’t do well, said Josh Awtry, an editor of two local newspapers in the Carolinas. “As an industry we are […]
WSJ seeks visual storyteller in New York
The Wall Street Journal is seeking a talented visual storyteller to lead its visual journalism efforts for the Business & Technology section. They will be managing a team of photo, graphics, design and interactive specialists assigned to that coverage area on a daily basis, directing everything from breaking news response to the creation of large, […]
How the WSJ is making push alerts more personal
Joseph Lichterman of the Nieman Journalism Lab spoke with Wall Street Journal executive mobile editor David Ho about how the business newspaper is making its push alerts more personal. Here is an excerpt of what Ho said: We’re working to bring people more customization options and more targeted options in our apps. We’re moving toward […]
Business Insider ventures into long-form videos
Sahil Patel of Digiday writes Thursday about Business Insider’s foray into long-form videos. Patel writes, “With BI Films still in its infancy and its first project only a few weeks old, Hansen is cautious about the company’s immediate path forward in long-form. Right now, ‘League of Millions’ is airing on a custom player on Tech […]
