Fortune redesign aimed at Portfolio
An unbylined story in Wednesday’s New York Post examines the redesigned Fortune magazine, slated to hit newsstands next week with NBA star Lebron James on the cover. The story stated, “But, thankfully, Managing Editor Andy Serwer is still pushing long-form journalism and the enterprise story style. “The most noticeable change is the typeface and the […]
Fortune.com unveils new design
Rafat Ali of PaidContent.org writes about the relaunch of the Fortune.com web site. Ali wrote, “Fortune.com has redesigned its site, emphasizing the magazine and the brand much more than what it was/became under the CNNMoney.com umbrella. It is a very clean looking redesign, with only a top network-band giving any hint of it being part […]
Women exerting more influence in business journalism
Dean Rotbart, the editor of TJFR Business News Reporter 2.0, writes that women are becoming more influential in the world of business journalism. Examples include Portfolio editor Joanne Lipman, Betty Wong of Reuters and Becky Bisbee, the business editor of the Seattle Times. Rotbart wrote, “Like sports journalism, business journalism was long the near-exclusive bastion […]
Portfolio named best launch of 2007
Media Industry Newsletter named new business magazine Conde Nast Portfolio as the best launch of 2007 at a lunch in New York on Tuesday. The newsletter also named Portfolio publisher David Carey and editor Joanne Lipman as two of the industry’s most intriguing people. Iris Dorbian wrote, “Accepting the honor, Carey elicited chuckles from the […]
Conde Nast Portfolio still needs work
A recent survey of media people by Media Life magazine shows that people in the industry remain unconvinced about the future success of new business magazine Conde Nast Portfolio, writes Lisa Snedeker. Snedeker wrote, “As it turns out, while media people applaud Condé Nast for a smart launch, there’s still lots of doubt over whether Portfolio […]
Assessing Fox Business Network's strategy vs. CNBC
Jack Flack, who writes a blog on PR spin for Conde Nast Portfolio‘s web site, writes Tuesday about the six points that underscore Fox Business Network‘s strategy in competing against CNBC. Here are a few: 2. Hype symbolic victories. FNB will frequently set off firecrackers to make CNBC think cannonballs are coming through the hull. […]
What the mistakes in the NYTimes' Bartiromo story mean
Felix Salmon of Conde Nast Portfolio wonders how mistakes could have been made in a Monday story in the New York Times business section about CNBC anchor Maria Bartiromo that included getting wrong the names of a Citigroup executive and an investment fund. Bercovici wrote, “This is more than a storm in a media teacup: it speaks […]
The future of traditional biz media
Sam Gustin of Conde Nast Portfolio analyzes what all the talk at the Future of Business Media conference earlier this week in New York means to business journalism. Gustin wrote, “The mood was fairly tense, because the attendees were keenly aware of the seismic changes rocking the media industry: The Internet’s inexorable grab of readers […]
Portfolio wants shelf life
Keith Girard of The Washington Post writes Wednesday about a conversation with Conde Nast Portfolio publisher David Carey, who told him that the new business magazine wants its content to have a long shelf life. Girard wrote, “As for the editorial, articles for the most part were written with shelf life in mind. They can […]
The story that killed Kurt Eichenwald's career
David France of New York magazine writes Monday about how former New York Times and Conde Nast Portfolio business reporter Kurt Eichenwald killed his career by getting involved in a story on child pornography. France wrote, “Now Eichenwald has been ensnared by his own campaign. His reporting methods are under intense scrutiny, and he’s been […]
