The power of Twitter in business journalism
Lizzie O’Leary, a Washington-based correspondent for Bloomberg Television, spoke to the Atlantic and talked about how important Twitter has become in relaying a story. O’Leary said, “The oil spill was actually the first time I came to understand the power of Twitter and started using it personally to get reporting tips. You’d see something pop […]
Covering the Rajaratnam verdict
Scott Rubin of Benzinga.com talked with Bloomberg Television anchor Margaret Brennan about how the network has been covering the case of convicted Wall Street trader Raj Rajaratnam. Here is an excerpt: What are some of the resources that Bloomberg TV puts behind this story? We literally had dozens of reporters from BloombergNews assigned to this […]
No “vampire squid” phrases in Bloomberg Markets
Kat Stoeffel of the New York Observer writes about Bloomberg Markets magazine, interviewing its editor Ron Henkoff and how the magazine differentiates itself from other business glossies. Stoeffel writes, “As far as advertisers are concerned, this means Markets readers largely work in finance and as such are astronomically rich, influential and desirable, but potentially less engaged […]
No "vampire squid" phrases in Bloomberg Markets
Kat Stoeffel of the New York Observer writes about Bloomberg Markets magazine, interviewing its editor Ron Henkoff and how the magazine differentiates itself from other business glossies. Stoeffel writes, “As far as advertisers are concerned, this means Markets readers largely work in finance and as such are astronomically rich, influential and desirable, but potentially less engaged […]
Bloomberg Television launches HD channel
Mike Reynolds of Multichannel News reports the Bloomberg Television has launched an HD channel in New York City and northern New Jersey. Reynolds reports, “Adding more data to the screen, Bloomberg HD is slated for rollout on the No. 2 cable operator systems in the business capital of the U.S. on May 11 on channel […]
“Bloomberg Game Changers” launches second season, other shows coming
Georg Szalai of The Hollywood Reporter writes about the upcoming second season of “Bloomberg Game Changers” on Bloomberg Television and how the network is looking to add more original programming. Szalai writes, “The new episodes of the weekly documentary series, described as a Behind the Music about business leaders, comes as the business and financial […]
"Bloomberg Game Changers" launches second season, other shows coming
Georg Szalai of The Hollywood Reporter writes about the upcoming second season of “Bloomberg Game Changers” on Bloomberg Television and how the network is looking to add more original programming. Szalai writes, “The new episodes of the weekly documentary series, described as a Behind the Music about business leaders, comes as the business and financial […]
Bloomberg Businessweek hires AME for DC
Bloomberg Businessweek announced Thursday that Weston Kosova will be joining the magazine as an assistant managing editor based in Washington, D.C. Kosova will oversee all political coverage for Bloomberg Businessweek. “Wes brings a wealth of journalistic insights and political acumen to the magazine,” said Bloomberg Businessweek Editor Josh Tyrangiel in a statement. “His extensive background […]
The success of Bloomberg Markets
Noah Davis of The Business Insider writes Wednesday about Bloomberg Markets, the business magazine from Bloomberg LP that caters to extremely high-end readers with an international focus with its coverage. Davis writes, “Bloomberg Markets is distributed on an opt-in basis to owners of the machine that made New York’s mayor his first billion or three. […]
Biz media on the Media Power 50 list
The Wall Street Journal, the Financial Times, Bloomberg BusinessWeek, CNBC’s “Squawk Box” and Forbes magazine are among the Media Power 50 list by B2B Magazine. Writing about the Journal, Sean Callahan reported, “The Journal’s business model is to leverage this kind of reporting in every available platform. Michael Rooney, the Journal’s chief revenue officer, likened […]
