Investing.com using AI to copy competitor stories

Max Tani of Semafor writes about how Investing.com is using artificial intelligence to create stories that are strikingly similar to competitors.

Tani writes, “Investing did not respond to multiple requests for comment, though an administrator at the site said in an email that the organization had received my note asking how the publication was using AI in its editorial process.

“It seems likely that Investing is simply plugging these stories into AI and regurgitating them in slightly different language. If that is the case, the strategy raises obvious questions about whether Investing has violated copyright law and if an uncredited rewrite of a story equates to plagiarism — and how legal and ethical guidelines will adapt to AI tools.

“But regardless of the site’s exact editorial strategy, Investing’s stories show how AI can already be a powerful tool for undercutting competitors who pay humans to write articles. Sites like FXStreet and The Motley Fool have built reputations and businesses around quick analysis and write-ups of financial news for close followers of markets. Investing has shown how easily an AI-powered company can shamelessly rip off stories without overtly plagiarizing the existing text. In some instances, the AI-written stories were more concise than the originals.”

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