Amanda Perelli of Business Insider spoke with Washington Post tech columnist Taylor Lorenz about her plans to start her own publication called User Mag.
Here is an excerpt:
How are you planning to monetize User Mag beyond Substack subscribers?
I’m trying to do everything on subscription revenue but it depends on how much subscription revenue I can make. I think that you’re able to do more things when you rely on subscriptions, and it’s much harder to do certain things when you rely on advertising.
I will probably be doing a few one-off speaking gigs and things like that if opportunities come up. But I really want to try to go full-on subscription revenue, and if I can make enough off of subscription revenue, I can keep all of my YouTube content free and I can keep my podcast completely free without a paywall.
Read more here.
