Jason Hiner, the editor in chief of tech site ZDNet, has left to become editor in chief and chief content officer of The Deep View, a startup covering artificial intelligence.
Hiner writes, “This is a big moment. It’s not just a new role, but a chance to build something that reflects where I believe the future of media is moving. Increasingly, it will be about deeper engagement with more specific audiences. The publications that will thrive are the ones that build direct, trusting relationships with their audiences.
“During an incredible run at ZDNET , CNET , and TechRepublic, I learned how to earn an audience’s trust over time as we analyzed how tech was reshaping the world, from the internet to smartphones to social media. And over the past few years, no shift has been more profound — or more deserving of smart, discerning coverage — than the rise of generative AI.
“That’s what drew me to The Deep View. It’s a publication built around a simple belief: if you respect your audience, you go deeper. You cut through the noise, hype, and buzzwords and focus on what actually matters to the people shaping this transformation — and those living through it. The fact that The Deep View has already earned the trust of more than 600,000 newsletter subscribers is a testament to that approach.”
Read more here.
