Business Insider has hired Kim Last as editorial director of BI Live, the new events business that aims to translate its journalism to global audiences through interactive event formats.
The move is part of Business Insider’s commitment to engage its audience by translating content into experiences that spark dialogue and drive value for decision makers. BI Live will focus on in-person, interactive events that showcase the best of Business Insider’s reporting across core coverage in business, technology, and innovation. Last will co-lead the initiative alongside Priscilla Ellington, vice president of BI Live.
Last joins Business Insider from The Wall Street Journal, where she most recently served as head of live journalism and special content. At the Journal, Last expanded the “Future of Everything” event franchise and played a pivotal role in driving the publication’s live journalism efforts globally.
Prior to the Journal, she held critical roles in conference development at Vox Media, including Recode, and at Fast Company, she launched the inaugural Fast Company Innovation Festival.
“Kim is an innovative and inspiring journalist, colleague, and leader,” said Business Insider editor in chief Jamie Heller in a statement. “We are so fortunate that she will help Business Insider build this critical new format for our journalism. Her vision and deep editorial expertise will drive the exciting future of BI Live.”
