Bloomberg LP has hired Brenda Tsai as chief marketing officer.
Tsai most recently served as chief marketing officer for State Street Corp., where she launched a new brand and visual identity for the global financial services firm.
She previously held chief marketing and communication officer roles at DXC Technology and BNY Mellon. Tsai also serves as the sole CMO on the Kantar board of directors.
Earlier in her career, she was a managing director at General Electric driving GE’s “Imagination Breakthroughs,” GE’s highest-growth businesses, and a P&L leader at Procter & Gamble.
Tsai earned a dual master’s degree in business administration and international studies from the University of Pennsylvania and a bachelor’s degree with honors from Stanford University.
