Media Moves

News Corp to launch news aggregation service to break free from tech platforms

January 30, 2020

Posted by Mariam Ahmed

Robert Thomson

News Corp. on Wednesday, unveiled an online news aggregation service, “Knewz,” which will include content from more than 400 sources in the US and globally, including notable names like Al-Jazeera, The Washington Post and Fox News.

The application, which is currently being tested will be launched in order to break away from the tech platforms that dominate digital media.

“Knewz is unique in that readers can, at a single glance, see multiple sources,” said Robert Thomson, chief executive of News Corp.

With its success, viewers may steer away from major tech platforms such as Google and Facebook.

“It is not egregious aggregation but generous aggregation. There are mastheads from across the political and regional spectrum, and premium publishers will not be relegated in the rankings,” Thomson added. “Readers will have access to publishers large and small, niche and general, located in all 50 states.”

“We live in a world of vexatious verticals, of crass clickbait, of polarized perspectives and fallacious, fact-free feeds — Knewz is knowing and needed,” he concluded.

 

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