Categories: Media Moves

Coverage: One Chipotle CEO departs amid a struggling recovery

Photographer: Patrick T. Fallon/Bloomberg via Getty Images

Chipotle Mexican Grill said Monday than one of its co-chief executive officers is departing the company as it attempts to rebound from a food poisoning scare in 2015 that has lingered longer than expected.

Lisa Bartlein and Sruthi Ramikrishnan of Reuters had the news:

Chipotle Mexican Grill Inc said founder Steve Ells will retake the helm as sole chief executive officer after co-CEO Monty Moran stepped down on Monday amid intense pressure to turn around the burrito chain which has struggled to recover from a string of food safety lapses that have damaged its sales and reputation.

Ells, who has confirmed that the chain is in discussions with billionaire investor William Ackman about shaking up its long-serving board, told Reuters the Chipotle would “soon” name “a few” new directors. He declined to elaborate.

Ells, 51, also said he would remain board chairman, even as Amalgamated Bank and CtW Investment Group urge fellow shareholders to name an independent chairman to replace Ells as leader of the board.

“That’s the plan right now,” Ells told Reuters.

Shares in Chipotle added 3.3 percent to close at $382.48 on Monday. Chipotle’s shares traded above $750 before the chain was linked to a series of foodborne illnesses in late 2015.

Stephanie Strom of the New York Times notes Chipotle is struggling to regain repeat customers:

The company says about 33 million new or lapsed customers ate at a Chipotle restaurant in the last six months, but fewer of them made repeat visits. Last week the company said that roughly half of its stores had failed to deliver the customer experience it expected, a part of the business Mr. Moran oversaw.

Chipotle is also dealing with an activist investor in William A. Ackman, whose Pershing Square Capital Management disclosed in September that it owned a 9.9 percent stake in Chipotle. Chipotle and Pershing Square have described their interactions as “cordial” and productive. Pershing Square declined to comment on Monday.

Mr. Ells said Mr. Moran’s departure was not at Pershing Square’s behest. But other investors have been clamoring for change.

Chipotle is also planning to overhaul its board, where the median tenure is 17 years and four of the seven outside directors were appointed when the company was still private. Critics have also deplored a lack of diversity on the board, which is all white and has one female member.

Julie Jargon of The Wall Street Journal reported that customer service is also an issue:

A new concern emerged last week when Mr. Ells said the company had neglected customer service. He said employee hiring and training practices had become too complex over the years and that the company added even more operational changes to workers after the food safety crisis, all of which led to restaurants not being well-maintained and food running out.

He said the company is now focusing on simplifying restaurant operations in an effort to provide better service, and serving better food made from whole, unprocessed ingredients.

Mr. Ells said the company will more closely tie employee incentives to the guest experience.

“Given the ongoing challenges facing the company, the board felt strongly that it was best for Steve to resume leadership of the company going forward,” Neil Flanzraich, lead director of the board, said.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

Recent Posts

Kudlow to remain at Fox Business

Fox Business host Larry Kudlow has no plans to leave his role amid reports detailing…

3 hours ago

Wired senior writer Meaker is departing

Morgan Meaker, a senior writer for Wired covering Europe, is leaving the publication after three…

14 hours ago

CNBC’s head of events departing after 28 years

Nick Dunn, who is currently head of CNBC Events as senior vice president and managing…

14 hours ago

WSJ taps Beaudette to oversee business, finance and economy

Wall Street Journal editor in chief Emma Tucker sent out the following on Friday: Dear…

23 hours ago

NY Times taps Searcey to cover wealth and power

New York Times metro editor Nestor Ramos sent out the following on Friday: We are delighted to…

1 day ago

The evolution of the WSJ beyond finance

Rahat Kapur of Campaign looks at the evolution The Wall Street Journal. Kapur writes, "The transformation…

2 days ago