Seattle Business magazine wants to focus on impact stories
Rob Smith, the new editor of Seattle Business magazine, spoke with Communique PR, about what he looks for in terms of stories for the publication.
Here is an excerpt:
1) What is your vision for Seattle Business magazine?
While I want to honor the stronghold Seattle Business Magazine has in the community, I am also looking forward to the future. I think there is an opportunity to emphasize the factors that are influencing growth in our region. For example, magazine coverage of Seattle Center Arena’s development, and its influence on lower Queen Anne, can demonstrate the business community’s impact on real estate growth.
2) What do you look for in a story?
I think the most interesting part of business reporting is the “why.” For me, it’s all about the impacts of the “why?”
3) What is your favorite thing about your job?
I have the license to meet and talk to interesting people. I get paid to be nosy. It is that simple.