Tagged: Financial Times

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FT gets creative with ad blocking software

The Financial Times began blanking out, for some users, a percentage of words in articles symbolizing the percentage of the company’s revenue that comes from advertising, reports Jeremy Barr of Ad Age. Barr writes, “The proportion...

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Biz journalism as haiku in the FT

Sonali Prasad of the Poynter Institute writes about how a computer algorithm is creating haikus out of Financial Times stories. Prasad writes, “Chris Gathercole, head of FT Labs at the Financial Times, was learning a...

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Why the FT is betting on branded content

Ken Doctor writes for Politico about the branded content boost underway at the Financial Times. Doctor writes, “Earlier this month, the FT bought most of Alpha Grid, an award-winning, London-based content marketing company. “FT...

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Brexit drives digital subscriptions to FT

Jessica Davies of Digiday writes about the increase in subscriptions to the Financial Times due to the Great Britain vote to leave the European Union. Davies writes, “The publisher dropped its paywall for all Brexit-related...

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Bloomberg’s Scaggs leaving for FT

Bloomberg News reporter Alexandra Scaggs has resigned to accept a position working with the Financial Times on its market commentary section Alphaville. Scaggs, who had been with Bloomberg since February 2015, sent out the...