Keith Kelly of The New York Post writes Wednesday about what will happen to Smart Money magazine, a joint venture between Dow Jones & Co. and Hearst Corp., after News Corp. closes on its deal to purchase Dow Jones.
Kelly wrote, “When Dow Jones CEO Richard Zannino was asked at the Committee to Protect Journalists annual dinner last week what was going to happen, he reportedly said, ‘I would love to buy it.’
“It wasn’t clear if he was speaking as an executive or as a potential independent buyer, and yesterday he couldn’t be reached for comment.
“Over the years, Hearst and Dow Jones have had mixed experiences.
“Hearst officials felt that many promising early ideas — such as a proposal to start a financial Web site with Microsoft in 1994 — were shot down by Dow Jones executives who felt it would cannibalize other areas of its core business.”
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