OLD Media Moves

Online tech news show Diggnation to end

October 4, 2011

Posted by Chris Roush

Brian Stelter of the New York Times writes that the popular tech news show “Diggnation” is ending after six years of broadcasting via the Internet.

Stelter writes, “A Web video network, Revision3, was built in large part on the back of ‘Diggnation,’ and like a traditional television network, it is carefully managing the announcement about the show’s end. ‘We’ve built the company to the point where, when a show goes through its natural life cycle, that’s fine,’ the Revision3 chief executive, Jim Louderback, said in an interview last week.

“While ‘Diggnation’ remains one of the company’s top five shows — Revision3 says it counts roughly 250,000 views each week — it represents under 10 percent of video views and under 10 percent of revenue for the company, said David Prager, a producer of the show and a co-founder of the company. He cited three topical shows that have more monthly views than ‘Diggnation’ now: ‘Epic Meal Time,’ ‘Tekzilla’ and ‘Film Riot.’

“‘We’ve been able to use ‘Diggnation’ to grow the network,’ Mr. Prager said.

“‘Diggnation’ had its online premiere in July 2005. Then, as now, Mr. Rose and Mr. Albrecht sat on a couch with computers and beers and reviewed both. The iPhone, the Windows operating system and out-of-this-world gadgets were three recurring topics. Some of the topics are derived from the trends on Digg, a social news Web site that Mr. Rose co-founded.”

Read more here.

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