Zelaya departs Adweek for Digiday

Ian Zelaya, consumer engagement reporter at Adweek, is leaving for Digiday.

At Digiday, he will be senior editor of custom and start next week.

“I’ll miss covering experiential marketing and how brands have pivoted to reach customers in a pandemic (for better or worse),” he wrote on Twitter. “More importantly I’ll miss my Adweek colleagues, who I sadly didn’t get to spend much time with in person.”

Previously, he served as a news editor at BizBash and as a staff writer at the Baltimore STYLE Magazine. He has also worked as a contributing writer at GALO Magazine and Latino Post Company.

Additionally, he also served in the capacity of an editorial intern at The Baltimore Sun Media Group. Zelaya holds a bachelor’s degree in mass communication, media studies, journalism and Spanish from Towson University.